Splashpower Announces Wireless Power For Digital Cameras

Splashpower Announces Wireless Power For Digital Cameras: Splashpower Ltd., Cambridge, United Kingdom, announces the Multi SplashPad and the Single SplashPad, products that offer wireless power for digital cameras and cell phones. Press Release:

[Splashpower Web site]

Splashpower announces new products to power next generation of mobile devices

Splashpower Ltd, the world leaders in wireless power for portable devices, today announced 2 new products lines, the Multi SplashPad and the Single SplashPad. Demonstrating the scalability of Splashpower’s patented Paraflux technology, this product range opens up the promise of wireless power to an ever greater range of applications. Splashpower has the only technology platform to deliver interoperable and universal wireless charging to the market, and is focussed on solving the power dilemma for the latest power-hungry mobile devices.

The following products will be shown to the public in a world premiere at the CEATEC consumer electronics show in Tokyo, Japan from 4-8 October, 2005.

Multi SplashPad: This flagship product lets users power multiple devices simultaneously simply by placing them on the pad surface. Mobile phones, PDAs, MP3 players and digital cameras can all be powered without the need to plug in to a charger, and in no extra time.

Single SplashPad: This entry-level product will power one device at a time and is universal so will work with a range of different devices. It is slim, light and portable, and serves as a perfect entry point for OEMs who want to provide a complete solution right out of the box to consumers.

Receiver modules: Splashpower has developed receiver modules so that manufacturers can integrate wireless power capability directly into their mobile products.

Mobile Accessories: These add-on accessories enable existing mobile devices to be powered by a SplashPad. A range of accessories for popular devices such as NTT DoCoMo’s FOMA 3G phones and the Apple iPod will be demonstrated at the show.

Lily Cheng, Co-Founder and CEO said, “Our focus is on humanizing technology. The new generation of consumers are looking for a richer experience but with less complexity. The new generation of consumers care about design and lifestyle. Technology is like cosmetics - the less visible, the better. This product debut at CEATEC is our first step towards delivering this promise.”

“Consumers do not want to use power hungry features on mobiles because they shorten battery life. This is a major constraint. The industry is putting a lot of resource into improving battery chemistries and improving power consumption but charging is often neglected. Charging is an essential and inevitable part of the power equation. It is an essential part of the user experience and needs to be considered as a part of the solution.”

Also at CEATEC, Lily will be making a presentation together with the former President of Sony Europe and Splashpower board director Michiaki Tsurumi. Ms Cheng and Mr Tsurumi’s presentation, entitled “Wireless power – the future for mobile charging”, will take place from 11am-12 noon on Thursday 6th October at the Digital Network Stage Conference Room.

Already the company has signed a number of leading mobile phone and camera companies in early access agreements. Working with the manufacturers of these devices, Splashpower will remove the last wire in mobile devices - the power cord - enabling for the first time, truly wireless devices.

Images of the products and further information are available on the Splashpower website at www.splashpower.com

About Splashpower

Splashpower Ltd is a dynamic company focussed on delivering ultimate personal convenience to users of portable mobile devices. The company has developed a radically new and hassle-free way of powering mobile devices without wires, contacts or connectors. It enables devices to be conveniently powered from charging pads or hotspots without the need to physically plug them into their individual device-specific chargers. Users simply place an enabled device onto a SplashPad and power up.

Splashpower’s multiple patented Paraflux technology has received rave reviews in the international media including CNN prime time news, Nikkei Shimbun, Financial Times, Frost & Sullivan and BBC. The company was awarded a Red Herring Top 100 Global Innovators Award in 2004, a Red Herring Top 100 Europe Private Tech Company in 2005, was selected by Tornado Insider as one of the Top 100 Best Performing Companies of 2004, and is currently a finalist for the Saatchi & Saatchi Award for World Changing Ideas.

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