Reviewers #1 Pick For Most Impressive Compact

Sony Delivers 2 New Digital Photo Printers

May 8, 2006

Click To EnlargeToday Sony has announced the release of two new digital PictureStation photo printers, the DPP-FP55 and DPP-FP35. Pictures Worth Taking are Worth Printing on New Sony PictureStation Photo Printers SAN DIEGO, May 8, 2006 — For the thousands of photographers who take high quality photos, only to let them languish in cameras or PCs, Sony is introducing two ultra-compact PictureStationâ„¢ photo printers that are worthy of those precious memories and works of art.

Designed for portability and quick set-up, the new PictureStation DPP-FP55 photo printer can easily be brought to parties, family reunions or any photo-worthy event to take, preview and print your photos on site. The bright, built-in 2-inch display allows you to do more than print. You can zoom, crop, eliminate red-eye and adjust color contrast - without a computer - to create pictures truly worth printing and sharing.

“Our new PictureStation photo printers get your pictures out of your camera and into your hands quickly.” said James Neal, director of marketing for Sony Electronics’ digital imaging products. “With the editing capabilities of the DPP-FP55 printer, you can stay home, save gas and still get affordable, photo-lab quality prints, virtually anywhere.”

For consumers who prefer to edit photos directly from their camera, Sony’s other new photo printer, the DPP-FP35 supports the PictBridgeâ„¢ standard, so images can be viewed and printed directly from a Cyber-Shot® or other PictBridge compatible digital camera. Connected via a USB cable, this PictureStation printer will also print digital photos from a personal computer.

All Sony PictureStation photo printers use dye-sublimation technology that ensures a continuous color tone for each print. This printing process produces 256 shades for each of three dye colors — cyan, magenta and yellow. Together, this creates 16.7 million distinct colors for each pixel. Once printed, each PictureStation print is sealed with SuperCoat 2â„¢ laminate, a durable laminate coating that protects photos from fading as well as making them resistant to water, heat and fingerprints.

Making prints from the PictureStation DPP-FP55 and DPP-FP35 photo printers costs as little as $.29 per print. Sony offers several print packs of high-quality paper to fit most photo-printing needs. The SVM-F40, F80P and F120 print packs offer 4×6 high quality papers with snap off edges and SuperCoat lamination in quantities of 40, 80 and 120 sheets, respectively.

The DPP-FP55 printer will be available in July for about $150 and the DPP-FP35 model will be available in September for about $100. The SVM- F40P Print Pack is available for $25, the SVM-F80P Print Pack is available for $30, and the SVM-F120P Print Pack is available for $35. Both PictureStation models and the Print Packs will be sold online at sonystyle.com, at Sony Style stores (www.sonystyle.com/retail) located in high-end shopping malls throughout the country, and at authorized dealers nationwide.

Europe Press Release

Sony Launches Two New Digital Printers Combining Cutting-Edge Style with High-End Functionality

With the latest additions to the Sony digital printer family, we are taking home photo printing to a new level. Our aesthetic printers won’t look out of place in the most stylish of homes, with the highest print quality you would expect from your local photo developer” — Takashi Kondo (Vice President, Sony Europe)

Berlin, 8th May 2006 - As the digital camera revolution continues to gain momentum across Europe, Sony today, launches two new photo printers in its popular digital printing range. Both new printers use superior dye-sublimation technology to create durable, lab quality prints that last. During the printing process each print is sealed with SuperCoat 2â„¢ laminate coating, making photos last longer by creating a resistance to spills, moisture and fingerprints. Both devices also offer industry standard PictBridge compatibility when printing from an enabled digital still camera or mobile phone, one of the latest developments in the market.

DPP-FP55: style and functionality in a single device

Building on the success of the popular Sony FP50, the new FP55 incorporates a 2.0″ colour TFT monitor with “three-step” functionality. As easy as ABC, this standalone printer is cable-free. Users simply insert the memory card, select their images on the screen and push the print button. The Sony FP55 features direct SD and MS/MSDuo card slots, ensuring maximum compatibility with majority of current DSC on the market. Photo-lovers who prefer to store their prints on their PC can also connect the DPP-FP55 direct to the PC via a USB cable and port. The FP55 offers a fast printing speed, optimized for printing high resolution images in around 63 seconds. The model boasts a large 2.0″ LCD monitor which replaces the need to view photos on TV or on the PC. Users can now view, manage, edit or print each photo through a simple control panel. The larger LCD panel also helps photographers review and remove red-eye ahead of printing, saving time and money. Available with the FP55 is a wide variety of value-added image options. From making postcards and photo albums to printing calendars from a range of templates, the FP55 allows users to transform images with editing and special effects. The “Multi-photo” option allows photographers to create composite images with up to 16 different photos.

Key product features include:

* 2.0-inch colour TFT monitor
* Direct SD and MS/MSDuo slots
* Fast printing speed, optimised for printing of high resolution images
* PC free operation with additional features include Calendar Print, Layout and Index Print and Red eye reduction
* Printing technology: Dye sublimation (Y/M/C/O)
* Color resolution: 256 level x 3 colors, 16.7 million colors
* Resolution: 300x300dpi
* Compatible print media: SVM-F40P, F80P, F120P
* Print size: 10x15cm (4"x6")
* Paper tray capacity: 20 sheets
* Just1.1Kg and with dimensions of W 175mm x H 60mm x D 137mm

The DPP-FP55 will be available from July 2006 across Europe.

DPP-FP35: making quality home printing affordable

Also launched today is the Sony DPP-FP35 - an easy to use digital printer at an affordable price. This model offers budding photographers a compact and functional printer option which they can buy at the same time as their digital camera. This printer connects to the PC via USB, but also direct from the DSC or mobile phone when PictBridge-enabled.

Key product features include:

* Printing technology: Dye sublimation (Y/M/C/O)
* Color resolution: 256 level x 3 colors, 16.7 million colors
* Resolution: 300x300dpi
* Compatible print media: SVM-F40P, F80P, F120P
* Print size: 10x15cm (4"x6")
* Paper tray capacity: 20 sheets
* Just 1.0Kg and with dimensions of W 175mm x H 60mm x D 137mm

The DPP-FP35 will be available from August 2006 across Europe.

Accompanying print media: Both of the new printers can use media already available on the market. Sony currently sells three different packs of print media for 40, 80 or 120 prints (SVM-F40P, SVM-F80P and SVM-F120P respectively). All print media packages contain both photo paper and ink ribbon cartridge and ensure that there are no hidden additional costs for ink.

{ 0 comments… add one now }

Leave a Comment

You can use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>