Photobucket’s Rise To Fame Due To Younger Digital Savvy Audience: Looks like fledgling photo sharing site Photobucket is pulling more Web site visitors than powerhouses Eastman Kodak and Yahoo. Photobucket’s owner, a photo buff has seen traffic swell to the site tenfold, The Wall Street Journal Reports.
In August, it had 12.2 million unique visitors, compared with 9.6 million at Yahoo Photos and 5.9 million at Kodak EasyShare Gallery, according to research firm Nielsen/NetRatings.
Why the interest in Photobucket?
It provides a free service that lets users store hundreds of snapshots in photo albums on its site and link to them from anywhere on the Internet, from blogs to eBay auction pages. It does this by giving users the Web code needed to insert their photos on other Internet pages. When people visit a blog that is using this code, the images are automatically pulled from Photobucket’s stored albums and displayed.
“Young people, in my mind, drive innovation,” said Alex Welch, the 29-year-old founder of Broomfield, Colo.-based Photobucket. “Kids are always uploading photos. Every time they take new pictures, they want to upload them.”
[Read Full Wall Street Journal Article, "Smile You're on Photobucket"]
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